(Note, these systems are now included in the A-Z of CQC compliance product)

You are drowning in red tape. Your practice is drowning in chaos!

Take Control of your dental practice – don’t let your practice take control of you….. that way you don’t have to spend your LUNCH HOURS and your WEEKENDS doing paperwork?


From Stephen Hudson BDS, MFGDP, MSc

Saturday, 10.47 AM

Dear Fellow Dentist

You may have noticed that times have changed. It used to be ok to just plod along, doing your dentistry, safe in the knowledge that the NHS brand would funnel patients your way. Those days are long over. Now, with the advent of the CQC, how you treat your patients as people is more important (in the eyes of the pen pushers) than how you treat them as patients.

Is the quality of your paperwork more important than the quality of your Composites?


To be quite honest, it’s almost as if the quality of your dentistry doesn’t matter anymore…… after all, nobody will be checking it. No, now it’s all about box ticking, audits, and being aware of your patients needs and desires. Just being a good clinical dentist can now lose you your career.

And there are plenty of folders and websites all dealing with how to Audit this, and the correct regulation for that. But not one of them seems to cover the actually fact that your STAFF have to run your practice on a day to day level whilst you are busy at the coal face.

So when the CQC come snooping around, which scenario do you think would be preferable?


  • A practice that runs itself, with or without a practice manager
  • A practice where the dentist is constantly being distracted from his or her clinical work by petty and nagging problems, and where mistakes and errors frequently crop up

Wouldn’t it be nice for you to know that if X happens, then a member of your staff will do Y, without you having to tell them what to do every time? Well there is a way.

You need SYSTEMS


One of my favourite quotations from Michael Gerber (Author: The E-Myth Revisited) is that, “there is no performance without accountability and no accountability without measurement”. One of the key reasons that small businesses fail is that they fail to implement robust systems to orchestrate the actions of their people and ensure consistency in the delivery of all aspects of the business, from dentistry to the customer service experience. I have worked with over 400 UK dental practices in the last 7 years and have seen for myself that a practice with systems evolves more rapidly than one without – it’s as simple as that.” – Chris Barrow

Written practice systems allow members of staff to deal with situations whilst referring to known guidelines…. that you have pre-determined. This means you know how they are going to react in a given situation. As Paddi Lund would say, when a challenge arises,Don’t blame the person, blame the system. If there is no written system, then your staff members are left to do the best they can, with limited resources. This will of course lead to people making mistakes, or bothering you in the middle of a surgical extraction. Is this to say that written systems are the cure for all ills? Of course not, but they will help considerably, especially when everyone is singing off the same hymn sheet.

A systemised practice runs much more smoothly than a practice where the owner micro manages


Well, there are three ways you can deal with this. You can just not bother, and carry on as you have been doing (some people do, after all, enjoy working in chaos). You could of course write down your own systems, which will take several weeks of your life. Then there is the third option. You can buy a template version, which can be adjusted to your practices individual needs. That is what this is all about.

The product on sale here will give you written systems for Clinical and Non-Clinical aspects of your practice. Here is a list of some of the things you will get:

  • Accepting Patients for treatment
  • Alarm protocols
  • Appointment booking
  • Associates
  • Avoiding Violent and Aggressive Behaviour with protocol
  • Cancelling Patients
  • Cleaner’s duties
  • Clinical Governance Check sheet
  • Clinical Records
  • Day List
  • De-Listing
  • Dental Menu
  • Developer
  • Electricity at Work Regulations 1989
  • Emergency Appointments
  • Employment
  • Exemption from PCR protocol
  • Fees Received
  • Fire
  • General Non-Patient Related Challenges
  • Grading patients
  • Health and Safety
  • Illness
  • Invoices received
  • Laboratory Work
  • Lateness
  • Manual handling
  • Mercury
  • Missed Appointments / Late Cancellations
  • New Employee Induction
  • New Employee Induction – First Month
  • New Patients
  • Out of Hours
  • Patients No Longer on the Practice List [NHS Practice]
  • Patient Complaint System
  • Patient Complaints
  • Patient Journey
  • Patient Payments
  • Paying Money into the Bank
  • Practice Meetings
  • Practice Sharps Policy
  • Reception Daily Duties
  • Reception Monthly Duties
  • Referral Addresses
  • Referrals and Testimonials
  • Referring Patients
  • Sales and Miscellaneous Receipts
  • Selling the Practice
  • Staff absence
  • Staff training
  • Staff CPR Training log
  • Staff Disciplinary Procedure
  • Staff emergency contact details
  • Staff Holiday
  • Staff Wage Increase and Bonus
  • Terms and conditions [for welcome pack]
  • Treatment systems outlining the complete steps to do the most common treatments (crowns, fillings, RCT’s, Perio etc)
  • Written Treatment plan
  • X-Ray Room


And what will these systems mean to you as a practice owner?

  • It should increase the value of your practice
  • It should improve cash flow. You should increase the money taken, and decrease the incidence of bad debts. When I implemented these systems into my practice, I increased my practice income and added 20% onto my take home pay after tax
  • You should get more patient testimonials and patient referrals from your existing client base
  • It should help you get rid of the patients you don’t want to treat. Remember D is for de-list.
  • It should result in a decrease in appointments cancelled at short notice
  • There will be more flow to your practice, more order (and avoid things like not having the correct lab-work for a patient on the day of their appointment)
  • It will help you to have a practice with the patients and staff YOU want. How many dentists can truly say that?
  • It will help you with your CQC inspection

Buy them today, Downloadable to your PC as a Microsoft Word document, so that you can alter the documents for your individual practice needs

Here is a sample page from your product:

“Grading Patients”

Every patient is different. Some will be pleasant to treat, and others will be abusive and obnoxious. The ideal is to have a practice of pleasant patients, without having to deal with the ones who cause trouble. There are several reasons for this

  • More pleasant working environment
  • More satisfied patients
  • Less demanding patients, thus appointments are easier to make
  • Less incidence of verbal/physical abuse
  • A constant influx of new top class patients by referral from other patients
  • The provision of more private work, and thus higher practice income
  • Higher quality treatment
  • Higher staff wages
  • More can be spent on practice infrastructure
  • Higher practice valuation
  • More understanding patients should something go wrong
  • More loyal patient base

Patients are placed into 4 categories:

A) These patients are financially well off, they love what you do, and are well liked by the staff. They are able to afford top quality dentistry and are prepared to pay for it. These should make up 20% of your patient base.

B) These patients are not so financially well off. They don’t have the resources to pay for expensive dentistry. However, they are pleasant, and a pleasure to treat. They are respectful and understanding, and as such illicit the best from the staff of this practice. They should represent 80% of the practice.

C) These patients can take us or leave us. They aren’t convinced about us, and will often cancel appointments at late notice. They will miss appointments, and take time paying their bills. They will often balk at the price of treatment, and know their rights. Although not outwardly unpleasant, we do not look forward to treating them. They may well be financially secure. They should be removed from the dentists list as soon as is practicable.

D) These patients should be removed as a priority. They are often aggressive and/or abusive. They will object to everything, and are often rude and cantankerous. They are known as “heart sink” patients, they know their rights to the letter, and are overly demanding. They are not to be treated no matter how much money they are willing to pay. “


So why did I write this? Quite simple:

I got ANGRY.


I was fed up with bashing my head up against a wall. The same problems kept occurring, no matter what I said or did. Unless you lay it on the line in bold print for people to follow step by step, chaos and disorder will sneak in there. Do you think Formula 1 pit stops follow written systems and guidelines? Your damn right they do. Everyone knows exactly what to do in every situation. They have practiced it until they can do it in their sleep. Do you think Airline pilots know what to do in an emergency? Well, they are examined in simulators every 6 months, to see if they can follow the systems they learnt in training. If they fail they are instantly sacked. With 200 lives on the line, I don’t think that’s too harsh.

The idea here is that you take the template, incorporate it into your staff meetings (you do have staff meetings I hope), and work with your staff to formulate the systems that work best for you. You can make the necessary adjustments and save yourself not just hours, but days (maybe even weeks). This is why the product is downloadable in Microsoft WORD format for your PC. This allows you to adjust it to your own needs.

Do your staff know exactly what to do when the autoclave breaks down, or are you dragged out of the surgery?


So what do I expect in return for this? £400, £500? This is what some practice manual/ clinical governance packages cost, and none that I know of deal with written systems of this sort.

I don’t want that much. No my friend, this labour saving device will cost you less than a months indemnity insurance payment. For the price of £244.12 it is yours to use and modify to your own practice requirements (within the restrictions of the copy write agreement of course). But remember, you have to buy it to get the benefits…………….

But hold on……

I can do better than that price. Even though I have recently updated this product, I am feeling a little light headed today. Buy this product today and you can have it for the old price of



That’s nearly a £100 saving.

But wait, there’s more…

Buy within the next 30 days and I will throw in a whole host of bonuses:

  • 9 “What Happens next” info sheets to give to your patients so they know what to expect with their treatment. Reduce the risk of you being accused that the patient didn’t have consent for their treatment or didn’t know something would occur post-op
  • A written caries advice prescription (that can be altered) to give to your patient. Reduce the risk of you being accused that the patient was never told how to avoid tooth decay
  • 2 Examples of “end of transaction letters” to send to your patient after treatment
  • A collection of PDF’s showing you and your associates how to do crown preps for the latest metal free crown systems
  • Flow charts of the most important systems


Still undecided? Then try this test. Take the five following scenarios, and ask each member of staff how they would deal with this situation:

  • A patient arrives 15 minutes late for a 30 minute appointment

  • A patient has finished treatment, and asks if they can “pop a cheque in at the end of the month”

  • The receptionist phones in sick

  • The dentist is running 40 minutes late

  • A patient walks in off the street. He wants to speak to the dentist, and he wants to speak to him/her NOW.

You may be unpleasantly surprised.

So for reduced rate of £149.99 you get:


  • Over 120 pages of clinical systems – these are Generic templates designed to be modified by any dental practice, NHS or private

  • 9 “What happens next” info sheets for the most common treatments

  • Example end of transaction letters and OHI prescription sheet

  • Free flow chart pack


And there is one more thing for you to consider

Buy now and get my no quibble money back guarantee. If you are dissatisfied for any reason, just contact me within 30 days of your purchase and I will refund your money……….No questions asked.



.Click on the button now to add it to your shopping cart:

Once purchased you will be able to download them direct from this website


I leave you with one final thought:

What Stephen Hudson has done here is what every dental principal and, for that matter, small business owner, should do – he has deconstructed important aspects of his practices’ daily activity into easy to follow systems. This keeps his team on track and keeps the performance of the business within pre-determined parameters – ensuring “More Profit in Less Time”.

Chris Barrow, The Business Coaching Company


Stephen Hudson